Services References Contact

Archive | Deliverability RSS feed for this section

Is the new “easy” list unsubscribe a big problem?

27. November 2016

0 Comments

With the update to Apple iOS 10 we are seeing the first provider independent distribution of an email solution that actually reads list unsubscribe headers. Unsubscribing from newsletters becomes so much easier since the link is prominently placed above the sender information and the subject line. Until now only Gmail and Outlook.com had offered a […]

Continue reading...

Spam traps, honeypots and trash domains

2. December 2013

0 Comments

If you want to make sure your marketing emails actually get delivered, having a good sender reputation is the key. Those who enjoy a first-class sender reputation with email providers such as Gmail, Yahoo, and AOL can rest assured that their newsletters and promotions will land safely in the inboxes of their recipients. Companies with […]

Continue reading...

Spoofing: bad mails sent in your good name

25. March 2013

0 Comments

Spoofing Frosch

Your customers trust in your good name and the good name of your brand. Without a second thought, they open your messages, click download buttons, or log onto a linked website using an ID and password. All well and good. But what if somebody else has exploited your good name to send out spam mails, […]

Continue reading...